Case study: post-acute
One post-acute community in Cottonwood Heights, UT stopped hiring CNAs it had never seen work. Retention more than doubled, with a modeled $164K to $178K in annual hard-cost impact.
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It stopped hiring CNAs it had never seen work. With MedicalMatch, the Healthcare Workforce Operating System with a marketplace solution embedded, open shifts reached the community’s own staff and compliance-verified independent clinicians at the same time. Leaders watched clinicians work in their building, then hired the ones who fit through Recruit2Hire, with $0 hire-away fees.
Retention, in under six months
Hire-away fees when the community hires a clinician it has worked with
Modeled annual hard-cost impact, built from the community’s own data
Result reported by community leadership, Cottonwood Heights, UT.
One workflow from open shift to permanent hire.
Open shifts went to the community’s own staff and to compliance-verified independent clinicians at the same time.
Each clinician completed facility-specific onboarding before working a shift.
Leaders saw who showed up and how they worked with residents, then extended permanent offers directly.
We modeled the annual hard-cost impact using the community’s own hiring, payroll, and overtime data, including its own $5,000 cost per separation.
| Cost lever | Built from | Modeled annual impact |
|---|---|---|
| Fewer hires lost in the first 90 days | Annual hiring volume at $5,000 all-in cost per hire | $72K to $84K |
| Replacement cost avoided | $5,000 per separation | $65K |
| Recruiting time saved | Screening and interview hours, job board spend | $16K |
| Overtime reduced | Monthly overtime spend | $11K to $13K |
| Total hard-cost impact | One community, per year | $164K to $178K |
Modeled, not guaranteed. Hard-cost figures use the community’s own confirmed data, including its $5,000 cost per separation. Memory care rates from public assisted living listings for the Cottonwood Heights market.
“We get to see CNAs perform in our building before deciding to hire. You do not get that when you hire from the outside.”
Monique Allison, Resident Care Coordinator, Cottonwood Heights, UT
“Hiring isn’t a guess anymore. We are not wasting hours chasing candidates who might not be a fit.”
Jenn Wilburn, Executive Director, Cottonwood Heights, UT
Reference calls available after your demo.
The same approach works at system scale: show each open shift to every qualified clinician, internal and external, and choose by skill and cost.
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